Northern Pixels | Marketing Agency for Tech Startups | GTM Strategy
Go-To-Market for Tech Startups
Northern Pixels helps Series A & B Startup founders attain category leadership while driving predictable revenue growth to $25M and beyond.
Founder-Led. Exit-Proven. Startup Growth Experts.
Market-tested GTM strategies from founders who’ve built and exited multiple tech startups
Category-defining marketing that drives adoption, revenue, builds trust, and wins strategic investment.
- Accelerate Sales Velocity & Revenue Growth:
- Market-shaping positioning drives high-intent inbound leads
- Sales cycles shorten; CAC efficiency improves
- Result: Predictable revenue growth toward $25M milestone
- Market Shaping Defensibility:
- Category leadership becomes your moat — define your market before competitors challenge it; your category definition becomes the industry standard.
- Ecosystem lock-in outpaces product features — strategic partnerships that influence sector adoption
- Result: Durable competitive advantage that strengthens as the market grows, not weakens.
- Establish Category Leadership:
- Define your category before competitors challenge it
- Own first-mover advantage in market perception
- Result: Premium positioning, reduced competitive pressure
- Investor Confidence & Fundraising Advantage:
- Market consensus signals authentic product-market fit
- Easier to raise Series B/C with category leadership proof
- Result: Better terms, higher valuations

Proven results

“Mark and his team crafted and executed a marketing strategy that significantly boosted our brand awareness and credibility. This fueled our sales growth and established us as the leading enterprise solution in our category.”
ALVARO POMBO
FOUNDER & CEO
TRUECONTEXT
More about Northern Pixels

Why Most AI Startups Fail at Defensibility.
The AI startups winning sustained investment and sales traction are those building market-shaping GTM defensibility.

Market shaping strategies are essential for technologies that create entirely new categories and redefine business sectors
Marketing GTM strategies for AI, SaaS, Quantum, Autonomous Systems, Advanced Materials, and more.
Contact us today.
or send us an email: info@northernpixels.com


