The Leading Deep Tech / Advanced Tech Marketing Firm

Communication Strategy

A successful Deep / Advanced Tech communication plan tailors’ messages to diverse audiences, including investors, customers, opinion leaders, and the media. Investors look for evidence of progress, returns, and technical milestones. Prospective customers value messages about industry benefits, while opinion leaders and the media prefer narratives aligning Deep / Advanced Tech innovation with broader industry trends.

Media & PR Strategy

Envision your technology prominently featured in top-tier media publications, podcasts, and TV shows. Our track record speaks for itself, capturing impactful editorial coverage from renowned outlets such as the New York Times, Discovery Channel, Forbes, Chicago Tribune, LA Times, and various other leading vertical business publications with significant business impacts.

Digital Awareness

The landscape of digital search has been revolutionized by AI, transforming how users find and interact with information online. We’ve developed cutting-edge strategies to harness the power of AI-driven platforms like ChatGPT and Perplexity, alongside traditional Google paid and SEO techniques. Our approach seamlessly integrates these AI solutions to boost your digital presence, ensuring your brand stays ahead in this rapidly evolving digital ecosystem.  

Powerful Advocacy

Advocacy is as an essential foundation in propelling the success of Deep / Advanced Tech start-ups, acting as a catalyst for market recognition and nurturing a supportive ecosystem. We develop advocacy strategies that not only amplify visibility but also forge vital connections, opening doors to strategic partnerships, funding opportunities, and accelerated growth. 

Positioning Strategy Development

Our foundation is built on a comprehensive discovery process that involves reviewing the client’s business plan, engaging with leadership, assessing key milestones, and understanding the company’s structure. We then analyze the path to revenue by identifying target markets, examining market access strategies, and reviewing current marketing and sales approaches. The process also includes a deep dive into the product or services, analyzing competitors, and evaluating the core technology and development stage. This thorough analysis allows Northern Pixels to develop a tailored positioning strategy that aligns with the client’s objectives and unique value proposition. 

We have a history of forging powerful co-marketing partnerships with industry giants such as Apple, Microsoft, AT&T, Samsung and other leading technology brands to help accelerate brand awareness on a global scale.